Digital Marketing Consultant – James Pybus
Digital Marketing Consultant James Pybus, is able to provide bespoke online marketing advice designed to help your business find increased success online. James has over 20 years of experience working in the Digital Marketing arena and Website Development, and is currently studying for an MSc in Digital Marketing from Manchester Metropolitan University. As a result, he has both the theoretical knowledge and real-life experience of successful Digital Marketing Strategies and Implementation across a range of different sectors, for a variety of different businesses.
Most customers employ his services for 2 days per month, and in return James provides:
- Education (why we are doing something)
- Strategy (every company needs a direction)
- Implementation (carryout and/or outsource, or oversee the work is carried out effectively).
James works mainly for Start-up companies and SMEs in UK.
What is a Growth hacker? (we prefer the term Growth Marketer, its not actually anything to do with hacking anything)
Some websites describe this term as a ‘buzz word’ but James doesn’t believe this is true. James says:
This describes a person who works in the digital marketing field, and is a non traditional marketer, with a deep understanding of how digital fits together. They also have the skills to carry out and/or oversee many of the tasks themselves. This analytical person does not really fit into the corporate environment, where outsourcing is an everyday occurrence, and decisions have to be agreed by layers of managers. The tasks are usually carried out in a shorter time period, using an array tools to encourage quicker growth, ideal for start-ups and SMEs on a budget.
A question we are asked a lot is: What budget is required to really get our site moving?
This is not an easy question to answer without seeing the website, and what previous marketing has been carried out, and more importantly, to what standard.
A guide to consider:
Strategy is the most important element; visibility to your customers You will need direction and focus, or your marketing efforts and money will be wasted.
Consider the following in line with your strategy and business objectives.
- SEO strategy
- Link building strategy
- Social media strategy
- Content strategy
- Email strategy
- Lead generation strategy
You will need a digital marketer, someone like James to oversee and ensure success.
For more information about James’ Consultancy, and Advice Services, and for details of his hourly/daily rate, please contact him directly at: firstname.lastname@example.org